How Search Services Monitor

Search is a very useful service but has a real cost in loss of privacy and the potential to be influenced by selected or hidden results. Search services ostensibly have examined the entire web and return to the viewer the most likely sites that will satisfy their query. However most providers use complex algorithms to return results and do not disclose how those results are generated. Result can be manipulated for financial or ideological purposes. Governments may also influence the results or lack thereof.

Step 1	A query is made to a search engine.
Step 2	Results are returned in an assumed order of likelihood of being the best result. Additional paid advertiser results are typically also returned and given some prominence.
A/B	In the background the search engine must examine vast amounts of data to produce results. The query itself, which includes information to relate it to other information already known about the user, is not added to the data.
X/Y	The data is constantly updated by examining all known websites.

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